« At Cyrillus, we want to set up a responsible trade cycle with our customers.
The first step was to set up for several seasons on how to recycle used clothes that we were getting in our stores.
A second step was to create products from recycled materials and a first capsule collection was launched in Fall / Winter 2017.
A third step was the creation of the Seconde Histoire website, a CtoC site to resale products between individuals. Cyrillus is a brand aimed at the family and, like the circulation of clothes from one member to another sibling for the sake of intelligent consumption,
We offer to our customers to continue using their Cyrillus products by reselling them on Seconde Histoire rather than abandoning them in their cupboards.
On the buyer side, this is an opportunity to discover the brand, the quality of its products, at a very affordable price.
If the customer wishes, he can be remunerated in Cyrillus vouchers (with a 50% contribution), which generates drive to store (on and offline).